My name is Ricky Bueno, founder of Lion Tribe.

For years, I searched for identity in the wrong places—gang involvement, crime, prison, and later battles with alcohol. I know what it feels like to live without direction, carry regret, and wonder whether your past has already decided your future.

Then my life reached a breaking point.
After years of destructive choices, I was involved in a serious car accident that nearly took my life. That moment forced me to confront where I was headed and who I was becoming. It became a turning point.

Through faith, sobriety, and a commitment to rebuild from the inside out, I began creating a new life rooted in discipline, purpose, and growth.

I’ve dedicated years to mentoring, leadership, community outreach, and helping others discover that transformation is possible.

Fitness became part of that journey—not as the destination, but as a tool to build character, resilience, and consistency.

Lion Tribe was born from that mission.

Today, Lion Tribe exists to help individuals rebuild identity, strengthen mind and body, develop discipline, and lead with purpose—so they can break cycles and build a legacy.

Build the Body. Strengthen the Mind. Lead with Purpose.